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    SinceThen and Letterloop, side by side.

    If you’re looking for a Letterloop alternative, you probably like the idea already: questions go out, everyone writes back, and it all arrives together as one newsletter. SinceThen does exactly that. The difference is in the details: it’s free, the people you invite reply without a password or an app, and every newsletter is deleted from our servers two months after it goes out.

    Choose SinceThen if…

    • You’d rather your family’s news didn’t sit on a server for years. Ours is deleted after two months; your inbox keeps the letter.
    • You’d rather not pay $60 a year to hear from the people you love.
    • Some of the people you invite aren’t comfortable with technology. One tap from the email and they’re writing.
    • Typing is a chore for someone in your circle. They can speak their answer and check the text before it goes.
    • Not everyone in your circle knows each other. Every email goes to one person, so nobody sees anyone else’s address.
    • You like it quiet between letters. No comment notifications, just the next newsletter.
    • You want the rest of the story. Ask about any reply, and the answer comes with the next newsletter.

    Letterloop might suit you better in a few cases. See when

    Two months, then gone.

    Every newsletter is deleted from our servers two months after it goes out: the answers, the photos, all of it. Your copy lives on in your inbox, photos built in. Ours doesn’t live anywhere.

    What we don’t keep can’t leak, can’t be sold and can’t be put to some other use later. Your family’s news belongs to your family.

    Want a photo at full size? Save it from the web version before the two months are up.

    Open both envelopes.

    The same contents list for each. A tick where it’s included, a cross where it isn’t, and a dash where it depends.

    SinceThen and Letterloop compared
    SinceThenLetterloop
    Replies deleted after two monthsAnswers and photos are deleted from our servers two months after each newsletter.Past issues are kept in an unlimited archive.
    Free, with no subscriptionFree. No paid plan.$5 a month after the first two issues ($60 a year).
    Reply without signing inThe link in each question email opens the reply form, already signed in.Members sign in to a Letterloop account by magic link, password, Google or Apple.
    Speak your answerSay it out loud. It’s turned into text to check before sending.Not offered.
    Email addresses kept privateEvery email goes to one person. Only the owner sees the list.Depends on settings. Group delivery puts every member on cc.
    Ask about someone’s storyYour question goes with the next round; the answer comes with the next newsletter.Comment threads under each reply, emailed to the group.
    Share a songFrom Spotify, Apple Music, YouTube or Deezer.From Spotify, in a music section the admin adds.
    RemindersUp to two gentle reminders before the deadline.Up to three, plus nudges from the admin.
    Ready-made questionsPick from the library or write your own.Ready-made sets, with suggestions each cycle.

    Letterloop details are from letterloop.co, its pricing page, FAQs and help centre. Last checked: .

    Where they really differ

    Free, or $60 a year

    Letterloop gives you two free issues. After that it’s $5 a month, paid by whoever owns the group, which comes to $60 a year to keep a family newsletter going.

    SinceThen is free, and there’s no paid plan. If we ever add one, circles that already exist won’t be charged. Part of what keeps it cheap to run is that we don’t keep everything forever: replies are deleted after two months, so there’s no ever-growing archive to pay for. No ads, and we don’t sell data.

    Nothing for your mum to sign in to

    Every Letterloop member has a Letterloop account and signs in to it, by magic link, password, Google or Apple.

    SinceThen skips that step. Every question email has a personal link, and one tap opens the reply form, already signed in. No account to remember, no password, no waiting for a login email, no app. The first time, they confirm their name. After that, they just write.

    You run the circle, so you log in with a password. Nobody else has to.

    Speak instead of type

    Letterloop doesn’t offer voice replies.

    On SinceThen, anyone who’d rather talk can speak their answer instead. It’s turned into text for them to check before it goes, so the newsletter still reads like a letter. Good for grandparents, for long stories, and for anyone replying with a baby on one arm.

    Everyone’s address stays private

    On Letterloop, it depends on how the group is set up. With group delivery, the newsletter goes out with every member on cc.

    On SinceThen, every email goes to one person. Members never see each other’s addresses; only the circle’s owner sees the list. Handy when not everyone in the circle knows everyone else.

    Slow on purpose, all the way through

    On Letterloop, people can comment on replies once an issue arrives, and by default the whole group gets an email for each comment.

    SinceThen keeps it slow. Ask about any reply (whether the driving test went better the fourth time, whether any figs made it to the jam) and your question goes to that person with the next round. Their answer appears in the next newsletter under “Since last time”, where everyone can read it. No notification every time someone chimes in. Just the rest of the story, when the next letter arrives.

    Everything above, in one letter.

    This is what SinceThen sends to everyone’s inbox. The notes in the margin point to what we’ve just talked about. Try asking someone about their story.

    Flat 4B, 2014–2016 · No. 14 · Sun 11 Oct

    Question 1: What surprised you this month?

    1. From MartaValencia5 Oct

      My downstairs neighbour has been leaving lemons on my doormat for three weeks. No note. I started leaving things back. We’re up to a jar of honey and a paperback, and we still haven’t spoken.

    2. From JonasBerlin6 Oct

      I passed my driving test at 34, on the fourth attempt. The examiner just said “right then,” which I’m choosing to take as praise. Nobody let me drive in 2015 and I now see that was correct.

    Question 2: What’s been on repeat lately?

    1. From PriyaMelbourne9 Oct

      Running, of all things. Not the running itself, more the bit after, when I buy a cardamom bun and feel I’ve earned it. Did 10k on Sunday with this song on a loop. Spring is here, the magpies are swooping, and I’ve never moved faster.

      Running Up That Hill · Kate Bush

      Spotify, Apple Music, YouTube or Deezer.

    2. From JonasBerlin6 Oct

      Reversing into parking spaces. Nobody asked me to. I just can now.

    Since last time

    Sam asked Hana

    “Did the bees survive the move?”

    From HanaGhent

    All of them. Mostly. The queen is fine, which is what matters, and the neighbours have stopped closing their windows.

    Sam asked a round ago. Hana’s answer closes this letter.

    Also writing this time: Sam, Inés, Theo, Ola, Kofi. Next questions go out Sunday 1 November.

    This copy, photos included, is yours to keep. The version on SinceThen is deleted on Fri 11 Dec.

    Two months, then gone.

    Sample newsletter

    The names and replies here are an example.

    When Letterloop might suit you better

    We’d rather you picked the right one. Letterloop may be the better fit if:

    • You want every issue kept online for good. SinceThen lets go after two months.
    • You’d rather use a phone app than email. Letterloop has iOS and Android apps.
    • It’s for a team at work. Letterloop is aimed at teams too. SinceThen is made for families and friends.

    Before you switch

    Is SinceThen really free?
    Yes. Starting and running a circle costs nothing, and there’s no paid plan. If we ever add one, circles that already exist won’t be charged.
    Can I move my Letterloop group over?
    There’s no import, but there isn’t much to move. Start a circle, add each person’s name and email, and they’ll get an invitation. Setting up takes about two minutes.
    Does it work for teams?
    Nothing stops you, but it’s built for families and friends: one owner per circle, no admin roles, no invoices. A team at work is probably better served by a tool made for teams.
    Do the people I invite need an account?
    Not one they have to set up. The first time, they just confirm the name you gave them. No password. After that, each round’s email has a personal link that opens their reply form, already signed in.
    Can they see each other’s email addresses?
    No. Every email goes to one person, and only the circle’s owner sees the list of addresses.

    Everyone’s been up to something. Ask them.

    Start a circle, invite them by email and choose the first questions. It’s free.